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Campaign report · CMP-1031
Grand opening — Newcastle
2 March 2026 – 15 March 2026
In plain English
Your $1,500 campaign was heard by about 42K people across Newcastle, Lake Macquarie, an average of 2.8 times each. 118,000 ads played and 97% played all the way through. Your companion banner was tapped 1,120 times.
- People reached
- 42K
- Times heard each
- 2.8
- Ads played
- 118,000
- Played in full
- 97%
Week by week
- Week 161,000
- Week 257,000
Delivery stays steady while new-listener reach naturally slows — that's repetition building recall.
Where your listening happened
- Newcastle54%
- Lake Macquarie31%
- Maitland15%
What we'd do next
Keep the same audience — it delivered strongly. If you can lift your budget to $2,000, you'd add roughly 14.7K more listeners without losing repetition. A fresh script after four weeks keeps the message feeling new.